New York City Web Design

New York City, the center of art design, inspires creativity. An urban mixture of street art, multicultural people, faded facads, shimmering super structures, and creative inspiration. These elements mounted together on this tiny island, serve to energize creative thoughts and supercharge the mechanics of interactive thought and web design in New York City. This site makes record of urban design, motion design and web site design, through it´s visual atmosphere, interactive experience, and user experience.

As web design and flash design areas of art continue to flourish in NYC - we document the movements and determination of this great city through this revolution. Make your mark, post your city and keep the web design revolution flourishing!

 

 

 

Web Design. It is not a brand. It is a movement. It is a state of mind.

Take an inside look at the program released to a major advertising agency in New York City. These crucial skills and web design principles got rolled out to a creative team of traditional art directors, with the focus on expanding their palette to include web and interactive design and art direction.

Effective communication for designers adn art directors involves a keen understanding of both sides of the equasion. The visual aspects or the aesthetics of web design coupled with the mechanics of the interactive operation and the technology on which it relies.

Part 1. Visual web design:
Whether the job title be web designer, interactive art director or interactive creative director - the basic foundation is deep rooted in design. This fundamental differs from print design and traditional graphic designing in many ways. Some of these include an inherent need for simplicity, concision, and a focused organization of art and copy elements. Another difference is that each component of the page needs to be designed independent of all other elements while still conforming and remaining united to the entire page structure and theme. An order of importance of elements is necessary, and in much more ways than that of print design, truly makes the difference between a web site visitor staying on your page, driving deeper for more content or if she will ever return for another visit. So in short - our visuals need to serve as clear guidance to the site visitor to where they are, and how to get where they want to go ?Ôø?Ôø? with a clear form and simple nature, to be effective.

Part 2. Web Mechanics, architecture, and technology for web design:
Here's the tricky part for most right brainers. A deep resourceful understanding of all up-to-date technology that can serve to inspire and literally turbo-charge our creative minds. It is most important that we really understand the dynamics of how things are made if we choose to design, so rather than designing around things - we are fully in sync with our creation . When understand the technology behind our web design and we create focused, clear, concise design our architecture will need to be able to support all of our content for the web site visitors in simple and intuitive way. And of course things like viral marketing and social behaviors will all be part of our strategy as well rounded web designers, but don't worry there's an entire team there to back you up!

In this emerging age, interactive web designers are learning how to create web design elements that engage more deeply with the people who interact with them. The program was geared to teach basic interactive creative strategy for designers transitioning into web design. It is important for traditional designers and art directors in advertising to understand the changing landscape of the business, expand their palette, and experience things from an interactive perspective. Interactivate yourselves - and discover how to engage web visitors through effective web design principles.